EMPIRE STATE NAMES

Since we wrote a book called Beyond Jennifer & Jason, Madison & Montana, encouraging parents to move beyond overused names, it's no secret what we think of this trendy surname name, inspired by a mermaid named Madison in the 1980s movie Splash.

Mason is an occupational surname that ranked among the Top 10 name for boys throughout the 2010s, after its choice as one of the first Kardashian baby names.

Used quietly on boys in the US since the early 20th century, Mckenzie was abruptly overtaken by the Mackenzie spelling back in 1973 when actress Mackenzie Phillips introduced the name as a possibility for girls. While Mckenzie has never matched its sibling spelling in popularity, it nevertheless climbed the charts in its wake, peaking in 2000 at #133.

Monroe is a presidential name which, thanks to the immortal beauty of Marilyn Monroe, is catching on fast for baby girls. Mariah Carey and Nick Cannon chose it for their twin daughter, honoring Marilyn Monroe. Their use of Monroe as a girls’ name did much to revive this Old Man name, a la Sydney, as a newly fashionable choice for girls.

This image of this distinguished Anglo-Scottish surname, drawn from the French place name of the ancient castle of Saint Foi de Montgomery, is rapidly shifting from fusty and formal to cool. And dashing short form Monty (or Monte) nudges it to cute.

One of the first generation of surname names, along with Porter and Morgan, Parker's still one of the most appealing and remains firmly in the Top 100 for boys. About three times as many boys as girls get this occupational name. The association with Charlie Parker gives Parker itself a jazzy edge, and it also has a nature-related meaning. Rosie O'Donnell has a son named Parker.

Sullivan is a jaunty Celtic three-syllable name, with a real twinkle in its eye. It was immortalized in the 1930s classic film Sullivan's Travels and was chosen for one of Patrick Dempsey's twin boys. Nickname Sully is equally jaunty.

Titus, once seen as a slightly forbidding Roman, New Testament, and Shakespearean name, was brought back to contemporary life in the USA by the TV series Titus 2000, increasing in popularity along with other revived ancient names like Linus and Silas.

Long lingering in limbo, Warren suddenly seems to be on the cusp of revival. One of the oldest recorded English surnames, Warren's popularity in the U.S. dates back to the nineteenth century, and by 1921, reached its peak at Number 24.

West is the most fashionable of what you might call the direction names, with North and East (or Easton and Easter) coming up behind, and South not yet on the map.