The Good, The Bad, and The Ugly

Smart and preppy, but with plenty of heart, Hartley is a surname style name that could work as an alternative to the popular Harley, Harlowe, Harper, and Hadley. Quietly used for boys throughout the 20th century, Hartley took off for girls in 2010 after both Sugar Ray singer Mark McGrath and baseball player Matt Cain used the name for their daughters.

Though there are a few (male) people named Havilah in the Bible, it's also a Biblical place-name that can work as an original choice for modern girls.

Holland is one of the coolest geographical names, unadorned and elegant, evocative of fine Rembrandt portraits and fields of pink and yellow tulips. It first entered the US Top 1000 in 2014.

Hudson has risen quickly up the charts over the past 30 years, getting a lot of its style value from New York's Hudson River. That makes it a nature name and a place name that's also got the fashion gloss of New York City.

Ichabod, an eccentric Old Testament name, is forever tied to the character of Ichabod Crane -- and worse, the teasing possibilities of "icky bod." Even its original meaning is a negative. Skip Ichabod, as if you were ever tempted.

Imogen has long been fashionable in England and is gaining favor in the US among stylish parents. Pronounced the British way — the initial i is short as in Kim, as is the final E as in Ken — Imogen is as pretty and classy as it is distinctive.

A name used in the Caribbean, taken from the Rastafarian term that translates best to "positive and powerful." Rastas often greet each other by saying, "Are you feeling Irie today?"

Jasper originated as a variation of the Latin Gaspar, which ultimately derived from the Persian word ganzabara, meaning "bringer of treasure." As a given name, Jasper’s etymology is unrelated to that of the gemstone, which comes from a Semitic word meaning "speckled stone." Jasper is the usual English form for one of the Three Wise Men who brought gifts to the infant Christ according to medieval tradition and appears in the Bible as a reference to the stone itself in Revelations 4:3.

Jaxon has been mostly climbing in popularity since it entered the Top 1000 in 1997, proving that many parents have decided to rev up the cool factor of Jackson by giving it this streamlined spelling. (Though we still prefer the original.)

Commonly used Japanese name -- and not only for a second son.

A cutesy short form of Jordan that's never been overly popular. Pro Bowl wide receiver Jordy Nelson is one famous bearer.

Jovie has a lively and cheerful sound and makes a fresh twist on old (and new) favorites like Jody, Josie, and Jolie. It could be considered a short form of Jovita, Jovena, and Jovana - all feminine forms of Jove, the Roman king of gods - but it could equally work as a stand alone name.

Juni is the Swedish, Norwegian, Danish, and Finnish form of the month name June. While Juni feels cute and fresh, most Americans would assume it was a nickname or a Joni variation. We prefer Juna or the English June.

A cute nickname, but June is a much better bet for the birth certificate.

Juniper is a fresh-feeling nature name -- it's a small evergreen shrub -- with lots of energy. A new favorite of fashionable parents, Juniper joins such other tree and shrub names as Hazel, Acacia, and Willow.

Justice is a fashionable word name, used for both girls and boys. Justice has the distinction of being a virtue name without the religious implications of Faith or Grace. It still feels more male than female, perhaps partly due to the classic Roman name Justus, but Justice has become a more common pick for girls in recent years.

Kaiser, as in roll and Wilhelm, appeared for the first time on the US Top 1000 in 2017. It fits the two-syllable -er ending style that's all the rage, and it lends itself to the short form Kai. But we hope this Germanic version of what is essentially a title rather than a name doesn't keep rising on the charts.

Light and glittery, but with plenty of spirit, Kinsley has risen quickly into the US Top 100. Balanced between preppy and cutesy, it feels like a fresh alternative to Kelly, Kaitlyn, or Kimberly.